Let your heart be your guide. Whether you’re shopping for yourself or a special someone, it’s a heartfelt decision that is given a lot of care. At DeVons, our staff understands this completely and it’s why our service is so distinctive and exceptional.  

We love to be part of our customer’s special moments and we love to hear their stories. It’s moments that we treasure and it’s also a valuable guide in helping our customers select precisely the right gift for them. Here are some of our favorite stories with you from our valued customers. 

An Important Anniversary 

“My wife, Christine, and I recently celebrated our 1st year wedding anniversary and I wanted to gift her something special that she’s been eyeing for quite some time. That special gift was a beautiful Rolex DJ36 Ref.126233 that Sam and Matt were able to help secure for us. We were able to surprise Christine on the day of pickup and we captured a few happy tears when she opened the box. It was definitely a memorable lifetime moment for us and I’m grateful that DeVons made it all happen!” – M. Tran, Galleria at Roseville  

The Perfect Proposal 

“I had a couple of people give me personal recommendations for DeVons so I really wanted to buy an engagement ring from them. Anthony was the person to help me out. He showed me a few really nice rings, but it wasn’t exactly what I was looking for. Just when I wasn’t sure if I was going to find what I wanted Anthony pulled a few strings and put together the perfect ring. It had to be customized a little bit and he told me that it could take a couple of weeks.  

I told him I was hoping to do it that weekend because of a perfect opportunity to make it a special proposal. It was looking hopeless, but they said they would do their best. DeVons gave me updates as to what was going on and on the day of the event, they called me and said it was ready!  

The proposal was perfect, and I owe it all to them. Seriously can’t thank them enough. Everyone there was super nice and helpful. I will recommend them every time and hope to buy more jewelry from them in the future.” 

– M. Bailey, Lincoln Center, Stockton  

A Long-Awaited Achievement 

“My relationship with DeVon’s—and Darrin in particular—began about 10 years ago. What I mean by this is that I have visited the store with my father since I was a teenager, always fascinated by Rolex watches.  

Around that time, I had expressed to Darrin that my dream watch was a blue two-tone Submariner, and upon hearing this he sent me home with a Submariner catalog filled with pictures and the history of the timepiece.  

Years had passed and I reached out to Darrin because I was finally looking to purchase this piece to commemorate both graduating from college and matriculating into dental school. Having known each other for some time, he worked diligently to find me the watch, and recently gave me a call with the news I had been waiting for!  

I can’t thank him enough, his son Dylan, and the whole team at DeVon’s Reno for making this a truly memorable experience. It is a great feeling to know that my family and I, along with all of their customers, will be well taken care of for the years to come.” 

– N. Kallas, The Summit, Reno  

A Beautiful Birthday 

“I worked with the Manager, Alex, and he helped me design a ring for my 30th birthday that was within my budget. I told him what I was looking for and the amount I wanted to spend, and he made it happen for me. The whole staff at DeVons was incredible and I will go there for anything else I may need in the future. FOR SURE!!” 

– G. Strambi, Sierra Vista Mall, Clovis  

A Treasured Anniversary 

“Went into DeVons to get an anniversary gift for my husband and me. Had an amazing experience thanks to Mr. Molesworth. He was very helpful and the best part is he was never a pushy salesman. That’s a big plus. The last thing you want to encounter is a pushy salesperson. This is the second time I bought jewelry from DeVons. I highly recommend them. We will definitely be back whenever I want to get another jewelry piece. Customer service was excellent both from Mr. Molesworth and from Ms. Cuca.” 

– A. Gonzalez, Vintage Fair Mall, Modesto  

A Trusted Friend 

“This has been my go-to jeweler for many years. They have a great selection and great location, plus reasonable prices. They guarantee their products and even handle repairs. Go here, you won’t be disappointed.” – K. Stemple, Mt. Shasta Mall, Redding  

Help for One of Life’s Most Important Moments  

“My fiancé couldn’t be happier with her ring. Alex Munoz, the store manager, helped me with the entire process and was so awesome. Any questions or concerns were always answered within minutes. He helped me customize the perfect engagement ring for my fiancé and everybody who has seen it absolutely loves it. We’ll be going back to Alex for our wedding bands without hesitation. If you haven’t gone to check out DeVons, make sure you do!” – M. Freitas, Sierra Vista Mall, Clovis  

Honoring Our Heroes 

“They were very welcoming and I was treated with such a great amount of respect. GIVE them a visit! The staff was excellent. Huge thank you to Gilbert for recognizing my veteran status and giving me a deal <3. Looking forward to visiting again in a few weeks to get a silver chain repaired.” 

– J. Ruegamer, Chico Mall  

A Unique Wedding Experience 

“Amazing experience! I purchased a new wedding set and OMG! May I add, they have the best selection of rings great variety with amazing details on each ring! Unlike every other store, we went to that had the same rings, this store had unique designs!  

I get lots of compliments and prices are not too bad! Plus, their customer service is absolutely amazing!! Everyone was very nice and helpful! Most definitely felt comfortable shopping here! You will not regret coming here!” – C. Cruz, Vintage Fair Mall, Modesto  

Free to Dream and Never Pressured  

“We have had multiple experiences at DeVons Jewelers and every single one has been a very pleasant one!! We have come in contact with several of the associates and they have all been knowledgeable and kind. We have never felt any pressure to purchase anything or made to feel bad just trying stuff on. This last time I took my rings in to get cleaned and spruced up and boy do they look great!! Highly recommend this location!!!” 

– A. Bustamante, Arden Fair Mall, Sacramento  

The Right Choice is Always Your Choice 

“Anthony is a great guy; I never felt pressured at all. I was shopping for a ring for my wife, and I was undecided between two rings. Most people would try to upsell you to get the most expensive option even though I could have gone either way. He explained the differences between the diamonds and went with the lower-priced option.” 

5 stars- L. McHan Lincoln Center, Stockton 

Helpful Information Without Any Expectations 

“Excellent selection and service! Mr. James is very knowledgeable about his jewelry! He will give you straight information about anything you are looking to buy for that special person in your life. Definitely visit this store!!!” – J. Faviz, Yuba Sutter Mall  

Always an Awesome Experience 

“It doesn’t matter which DeVons I go to. Each one is unique and special, and the employees are always very friendly. Awesome selection.” – E. Johnson, Fashion Fair Mall, Fresno  


It is both a great honor and a sincere pleasure to help our customers, as it has been for generations. Our trained and passionate staff is eager to share our amazing selection of high-quality fine jewelry with you and help you decide what best suits your tastes. We look forward to seeing you soon.